Fits, beats and brag-worthy socials

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Brand Challenge

Inspire trend setters to curate their Summer looks with THE ICONIC

...and make THE ICONIC their one-stop-shop destination.

Our Solution

A one-of-a-kind live music event

Campaign Performance

The brags hit the socials across a combined following of over 1.4M people

“I had the best experience of being here, that’s an amazing thing.” - Customer, THE ICONIC “Such an unforgettable event. Thank you & the team for the amazing work.” - Brand Manager, THE ICONIC

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